Paint Like Frida

Chloe Straw, the mastermind behind Paint Like Frida, launched her paint-by-numbers venture during the 2020 Melbourne lockdown. Armed with a Fine Art degree and inspired by her sister, Chloe boldly invested her savings to bring her artistic vision to life. The thrill of her first non-family sale confirmed her hunch that she was onto something special. Today, she’s still deeply passionate about creating high-quality, display-worthy kits, helping folks everywhere unlock their inner artist with a splash of fun.

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Paint Like Frida
Designed by small artists
Australian Owned
Female Founded